How to Attract Talent Without Offering Big Salaries
Hiring on a Budget? Here’s What Actually Works “We can’t compete with the big guys on salary. How are we supposed to hire anyone great?” A founder said this to me last week, and I nodded. It’s something I’ve heard from startups, nonprofits, and even mid-sized companies. And it’s a real concern. The Problem Let’s face it, money talks. But not every company has the budget to pay top-tier salaries, especially in today’s competitive talent market. That doesn’t mean you’re out of the game. It simply means you need to think a little creatively. What You Can Do Instead Here are a few things that don’t cost a fortune but do catch candidates’ attention: Showcase Purpose Today’s candidates want to work somewhere meaningful. If your company is solving a real problem or making life better in some way, talk about it. Ensure your purpose is clearly communicated on your website, in your job ads, and during interviews. Be Flexible (Really Flexible) Flexibility is the new currency. Can people work remo...